Zynga Players Raise Over $1.5 Million for Haiti in Five Days

Published on 20 January 2010

In five days, more than 300,000 Zynga game players purchased $1.5 million in virtual social goods to support relief efforts in Haiti. Through Zynga’s top four games, users from 47 countries donated to U.N. World Food Programme (WFP) (..). “We are extremely grateful to Zynga for this contribution,” said Nancy Roman, WFP’s director of communications. “Through their donations, Zynga players are helping us to bring urgently needed food assistance to people who have been plunged into hunger by this devastating earthquake. We started distributing food within 24 hours of the earthquake, and in the coming weeks, we aim to deliver weekly rations to 2 million people.”

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