In the world of food aid, the F-word is 'Famine'. It's at the heart of the sometimes uneasy relationship between the media and people in the food aid business. News organisations go looking for famine, because it's strong news. That's their job. Meanwhile, aid organisations like WFP are doing their utmost to get rid of it.
Real famines -- of the type seen in Ethiopia in the mid-1980s -- are fortunately quite rare. But regardless of whether it's technically a famine or not, hunger is a dramatic and life-threatening reality in scores of countries. For many in the aid community, it deserves more space in the media. For many in the media, longstanding, chronic hunger doesn't quite add up to news.This is one of the issues this Hunger Summit aims to address.