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WFP LAUNCHES "FOOD FORCE" - THE
FIRST HUMANITARIAN VIDEO GAME


WFP unveils a children's video game with a difference - teaching kids how to get food fast to the site of a humanitarian crisis.

Bologna, 12 April 2005 - Three months after the United Nations launched its largest ever relief operation in response to the tsunami disaster, WFP has introduced a video game to teach children about the logistical challenges of delivering food aid in a major humanitarian crisis.

Set on a fictitious island called Sheylan riven by drought and war, Food Force invites children to complete six virtual missions that reflect real-life obstacles faced by WFP in its emergency responses both to the tsunami and other hunger crises around the world.

With tens of thousands of Sheylan’s residents displaced and in urgent need of food aid, players are required to pilot helicopters on reconnaissance missions, airdrop high energy biscuits to internally displaced person (IDP) camps, negotiate with armed rebels on a food convoy run and use food aid to help rebuild villages.

LATEST TECHNOLOGY

“Communicating with children today means using the latest technology,” said Neil Gallagher, WFP’s Director of Communications, speaking on the day the game was unveiled at the International Children’s Book Fair in Bologna, Italy.

“We believe that Food Force will generate kids’ interest and understanding about hunger, which kills more people than AIDS, malaria and tuberculosis combined.”

WFP has also launched a special web site www.food-force.com so kids from around the world can compete online for the highest score.

VIRTUAL AID WORKERS

To underline the game’s main objectives of teaching children about global hunger and WFP’s efforts to fight it, each mission begins with a briefing on the task ahead by a member of the Food Force team of virtual aid workers.

It is followed by feedback on the player’s performance and an educational video filmed on the frontlines of WFP’s work in the field.


The Food Force site also includes more information about WFP and features a special section for teachers with downloadable lesson plans on what hunger is, why it exists and how to end it. A How to Help section provides ideas on fundraising and school involvement.


“Food Force is a game that parents will encourage their children to play at home and that teachers will find stimulating to use in the classroom,” said Gallagher.

"So many parents complain about the blood and gratuitous violence that kids are so frequently exposed to in video games, this is a fun and action packed alternative."


Food Force: the Missions

  • Mission One is all about hunger assessment. The island of Sheylan is suffering the effects of drought and civil war, and the player must take to the air to evaluate how many people need feeding and the quickest way to get food to them -- just as WFP initially used air surveillance in the wake of the Indian Ocean tsunami.

  • Mission Two focuses on WFP’s efforts to find a balance between nutritional needs, local diet and total cost when designing its food rations. Players are challenged to combine essential commodities such as rice, beans, vegetable oil and sugar to create a balanced and nutritious diet for Sheylan’s inhabitants, on a budget of just 30 US cents per person per meal.

  • Mission Three tests the player’s ability to airdrop food to communities on Sheylan isolated by war and/or geography without endangering lives. WFP frequently uses airdrops to reach Sudanese IDP's cut off by the rainy season or fighting.

  • Mission Four focuses on the vital, first step in delivering food aid: buying the food. Players must calculate how and where to purchase food in order to satisfy Sheylan’s immediate and longer-term needs during the six months following the emergency.

  • Mission Five is concerned with a key link in the WFP food supply chain that stretches from donor nations via planes, lorries and ships to the mouths of the hungry. The player is responsible for ensuring the safe arrival of a convoy of food trucks, and, like WFP trucks in the field, must negotiate obstacles including land mines, fallen bridges and local rebel forces.

  • Mission Six deals with the longer-term development challenges which follow an emergency, when the hungry and homeless must rebuild their lives and communities.

Food Force info pack

For more information on Food Force, click here to download our info pack

 

Food Force trailer

Click here to watch a video clip of Food Force in action

 

Related Stories
Press Release:
14 April 2005

Food Force launched

Press Release:
20 April 2005

Yahoo! helps meet demand for Food Force

 

Contact Info

For more information please contact:

World Food Programme:
Justin Roche
WFP Rome
Tel: +39-06-6513 2430
justin.roche@wfp.org

Game Development
Mike Harrison
Deepend
Tel: +39-06-68309397






 

Acknowledgements
WFP would like to thank corporations who have generously supported this educational initiative.

WFP especially acknowledges the support of Internet 2, Yahoo!, the
Kaboose network and Kgroup who have generously offered hosting facilities for the website and downloading Food Force.

It is thanks to the generous support
of these corporations and Bob March Wisdom Inc that children, teachers and schools around the world will have access to Food Force.