The Purchase for Progress (P4P) initiative puts into practice the wealth of experience that WFP develops with its associates, like the Ministry of Agriculture (MAGFOR) and the Ministry of Education (MINED) and local associates, to support the work of small farmers. The goal is to promote the farmers' access to markets and fair prices for their crops, decent trading conditions and the sustainability of the initiative. Capacity building, the strengthening of the cooperatives movement and the promotion of gender equality are at the heart of the P4P initiative.