Connecting farmers to markets
The Purchase for Progress (P4P) pilot has allowed WFP to try out new ways of leveraging its purchasing power to support agricultural and market development in developing countries. Over the past five years, the pilot has transformed the lives of hundreds of thousands of farmers, especially women, in 20 developing countries, supporting them to grow more, sell more, and earn more and become more competitive players in their local markets.
P4P links WFP’s demand for staple food commodities (cereals, pulses and blended foods) with the technical expertise of a wide range of partners to support smallholder farmers boost their agricultural production and sell their surplus at a fair price. By providing a market to smallholder farmers and supporting them to improve crop quality and increase their sales to WFP as well as other buyers, the initiative has transformed WFP’s local procurement into a vital tool to address hunger.
Though the five-year P4P pilot period concluded in December 2013, efforts to support smallholders continue as WFP mainstreams key innovations and best practices. WFP is committed to continue its support to smallholder farmers and is mainstreaming key innovations and best practices. These efforts support the Secretary-General’s Zero Hunger Challenge and WFP’s global effort to help smallholders to access markets, addressing food insecurity and poverty. Learn more
What does one bag of beans mean in the global effort to end hunger? It turns out, a lot. 2016 is the International Year of Pulses. It is also the first full year in which we are officially working toward the Sustainable Development Goals, which set an ambitious but attainable target to end hunger by 2030. An important part of this is improving the livelihoods of smallholder farmers – especially women. We have found a way of doing this that also strengthens resilience and improves nutrition: buying more beans and peas.
Through its school feeding programme in Burkina Faso, WFP provides daily meals for 132,000 students. In May 2015, a new item was added to the menu: yogurt, a nutritious, locally-produced product which is well-liked among students. The yogurt is part of a new project in Burkina Faso, which builds upon WFP’s expertise in school feeding and supporting market access for small-scale staple crop farmers under Purchase for Progress (P4P).
In most developing countries, smallholder farmers are the main actors in agriculture, though they tend to benefit little from their sales. With Purchase for Progress (P4P), the World Food Programme (WFP) seeks to provide these farmers with additional marketing options, in which they can capture larger margins by making collective sales to large-scale buyers like WFP.
In Zambia, the smallholder farmers of Chimpili Cooperative are benefiting from joint support from the Food and Agriculture Organization of the United Nations (FAO), the International Fund for Agricultural Development (IFAD) and the World Food Programme (WFP). With comprehensive supply-side support, improved infrastructure and market access, cooperative members are now growing sustainable businesses.